There is a new kid on the block when it comes to managing your social media marketing efforts, Hootsuite is for the birds. Socialize Your Cause, a site dedicated to advocating and educating social media for nonprofits, just launched their free social media marketing platform, Converse. It was built for anyone looking to take their social media marketing to the next level.
Converse allows you to schedule out Emails to whomever you wish and social media messages to a variety of social media spaces including: Facebook, twitter, google buzz, LinkedIn, Flickr Blogger, Delicious, Plurk, Foursquare, Brightkite, Myspace, and many more. Any service that you can update via email, you can update with Converse.
Their handy calendar lets you see the overview of how your campaign currently looks and easily tweak and adjust as your get the analytics back from your campaigns.
It also allows users to add in multimedia elements to their social media campaign, gone are the days of 140 characters of text and a link. With Converse you can attached photos and audio (video is coming soon) to your messages before they are sent out.
This gives companies, businesses, and individuals the ability to drip out their content on a daily basis instead of dumping it all onto Facebook or flickr in one day. This means your brand will have much more visibility in your fans/friends lifestreams and they can keep you top of mind.
You can easily inject content into you social media profiles with the converse bookmarklet they recently introduced. By clicking the bookmarklet it launched a window that enables users to send that page to any social media outlet they wish.
Source your content
Converse also has a handy RSS content grabber, in the Message box feeds section, that allows you to feed in relevant RSS feeds into the system and then pick and choose which content you would like to share within your social media channels.
This helps take the work out of find every piece of relevant content you want to share with your fans or followers.
- The ability to import Facebook and Linkedin Contacts.
- The ability to schedule out posts to individual Facebook walls. (Like birthday messages, special events/promotions)
- Post to multiple friends Facebook walls at one time.
- The ability to schedule out individual Linkedin messages to your contacts inbox.
- Schedule out Foursquare Venue Tips.
- Schedule Emails to anyone you wish.
- Schedule SMS messages to be sent at a later date.
- RSS posting to various social media outlets
You can signup here