Contests are a part of many marketing initiatives, and social media sites like twitter have no shortage of link-bait. A twitter search for #contests will pull a hefty amount of opportunities to enter. Most contests are used as a marketing tool to increase followers and ultimately raise awareness for your company or product. A new service from Tweets Win saves you time and analytical headache when creating these campaigns.
Twitter contests can range from gift cards, blog themes, Great Bowls of Fire and even a free cruise. Many of these offers often requires a visit to their website for information – a powerful way to organically increase awareness on Twitter and drive traffic to their website – all while building your community. Others require you to simply follow the sender and RT (re-tweet) the message to be entered.
With Tweets Win, you can use the site to post a contest, gather statistics, and automatically choose a winner. An added feature shows you who quit following you after your contest ended for up to 7 days.
Twitter contests are a great way to gain new followers and increase awareness about your company or website.
Anyone else have a success/failure story with twitter-based contests?
love to hear your thoughts…