With the growth of social media it’s easy to forget that social media marketing campaigns stretch far beyond the boarders of the United States. Twitter documented its growth as a “global information network” with a user base that’s geographically diverse. With 60% of registered Twitter accounts living outside the United States, we tend to think of [...]
Archive for the ‘Search Engine Marketing’ Category
Interview with Adeel Raza of Donut Chat: Social Chat Room for your Online Community
March 19th, 2010
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Founder of Donut Chat, a very exciting media-enabled chat room for fun, work and collaboration. Beautifully embeds into your Facebook Page, Website, Blog, Bulletin Board or CMS and also integrates with all popular applications. Donut lets chatters share files and media from YouTube, Vimeo, Flickr, etc within the chat room. And it also works on iPhone and iPod touch devices.
Hollywood’s Product Placement Bias
March 8th, 2010
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This past year Apple managed to get their product placed in over 40% of the movies that enjoyed at least one weekend atop the box office, Abe Sauer at The Awl reports in a great piece about Apple’s product placement success.
Down from the year prior when it was in 50% of the top movies, but it was [...]
The State of Small Business and Social Media
March 2nd, 2010
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Small businesses are embracing social media sites at a record rate. With the economy and spending in decline small businesses are flocking to adopt social media marketing strategies to level the playing field in the local markets. With SMB’s social media usage increasing from 12% last year to 24% this year, common usage of social media among small business was a company page on a social networking site, followed by posting status updates.
