Archive for the ‘Search Engine Marketing’ Category

Hollywood’s Product Placement Bias

March 8th, 2010 No Comments

This past year Apple managed to get their product placed in over 40% of the movies that enjoyed at least one weekend atop the box office, Abe Sauer at The Awl reports in a great piece about Apple’s product placement success.
Down from the year prior when it was in 50% of the top movies, but it was [...]

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Posted in Search Engine Marketing |

The State of Small Business and Social Media

March 2nd, 2010 No Comments

Small businesses are embracing social media sites at a record rate. With the economy and spending in decline small businesses are flocking to adopt social media marketing strategies to level the playing field in the local markets. With SMB’s social media usage increasing from 12% last year to 24% this year, common usage of social media among small business was a company page on a social networking site, followed by posting status updates.

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Posted in Search Engine Marketing, Social Media |

Plain Language & Your Marketing Message

March 1st, 2010 No Comments

Using Plain Language to Increase Profits – Plain language is the use of proven writing and design strategies that makes it easy for your intended audience to understand and use your information.

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Posted in Internet Marketing, Search Engine Marketing, Social Media |
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