Archive for the ‘ecommerce’ Category

Holiday Shopping Goes Digital

Online shopping will break more records in 2012. E-commerce is quickly catching up to brick-and-mortar shopping and the importance of digital marketing has never been more important for retailers. The infographic below shows online shopping predictions for Black Friday and Cyber Monday. Thanksgiving Day Weekend Shopping 226 million consumers visited stores and shopped online, up [...]

Word of Mouth Marketing Offline and Online

From toothpaste to travel, there’s one thing that influences purchase decisions more than any other source: word of mouth. We like to talk. And while we talk a lot about the usual stuff, our friends, family and careers, we talk a surprising amount about products and services.

Mobile Commerce [INFOGRAPHIC]

Internet commerce changed how we do business, and now the rapid expansion of mobile is morphing the retail environment again.

Ecommerce 2010

Would you believe that in this day and age of social commerce and instant payments, eCommerce only accounts for 5% of all retail sales? Because e-commerce is so big and still growing, it’s easy to forget that e-commerce is actually a very very small part of actual commerce in the United States.