Archive for March, 2010

Social Media Can’t Save You

social media can’t fix existing business issues, nor is it a sure-fire solution for achieving business or marketing objectives. Social media can be an enabler and an accelerator of existing core capabilities, values, attributes, and plans. It can even be a catalyst for change. But it can’t magically create what doesn’t exist.

Aggregate Email, Facebook and Twitter Oh My!

Threadsy is an aggregation tool that pulls email accounts (Gmail, Yahoo, MSN, AOL and IMAP as well) together. Threadsy also aggregates your Facebook Inbox as well as Twitter. One of the nice usability features was that it did manage to aggregate accounts nicely and order them in the proper fashion.

The State of Small Business and Social Media

Small businesses are embracing social media sites at a record rate. With the economy and spending in decline small businesses are flocking to adopt social media marketing strategies to level the playing field in the local markets. With SMB’s social media usage increasing from 12% last year to 24% this year, common usage of social media among small business was a company page on a social networking site, followed by posting status updates.

Plain Language & Your Marketing Message

Using Plain Language to Increase Profits – Plain language is the use of proven writing and design strategies that makes it easy for your intended audience to understand and use your information.

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